Deakin’s Master of Data Analytics aims to prepare students for professional employment across all sectors as data analytics specialists in either technology related or research and development related positions. A serious challenge facing many modern organisations is how to deal with the dramatic increase in the scale and scope of data when making important decisions both for day-to-day operations as well as for longer-term strategic decisions. The issue of dealing with such data is integral to a wide variety of organisations, across all sectors of the economy. Having professionals with data analytics skills is crucial for the ongoing success of these organisations. Graduates of the Master of Data Analytics course will understand the various origins of data to be used for analysis, combined with the central approaches and methods to manage, organise and manipulate such data, within regulatory, ethical and security constraints. Graduates will gain skills and knowledge in modern machine learning and statistical analysis to effectively gain insight from data.

Graduates of this course may find careers as data analysts, data scientists, analytics programmers, analytics managers, analytics consultants, business analysts, management advisors, management analysts, business advisors and strategists, marketing managers, market research analysts and marketing specialists.