Eastern Institute of Technology

Course Details

Diploma in Wine Marketing

Course Description

Take your understanding of the wine marketplace and its consumers to the next level with this diploma. Then, once you’ve graduated, turn your new knowledge into results marketing and selling great wine at home and abroad. EIT is the only institution in New Zealand offering a diploma in the essentials of wine marketing, sales and management. Wine marketing requires specialised knowledge of local, national and international marketplace trends and consumer habits. This diploma fosters such knowledge with a team of well-seasoned lecturers with a wealth of industry experience. Wine marketing requires specialised knowledge of local, national and international marketplace trends and consumer habits. This diploma fosters such knowledge with a team of well-seasoned lecturers with a wealth of industry experience. As well as the business and marketing theory that forms the base of this programme, you’ll also conduct wine-tasting to help develop your capacity to evaluate wines critically in terms of style and quality.

Course Duration

NumberDuration
1year

Career outcomes

With this diploma in you’ll be able to raise your glass to a fantastic future in the wine industry. You’ll gain an extensive range of knowledge and skills and be ready to take on a variety of positions in wine sales and marketing. Future roles may include: Cellar door manager Wine retail Brand manager Sales representative Marketing assistant Export sales assistant.




Diploma in Wine Marketing Eastern Institute of Technology