The International Foundation Diploma in Fashion Design and Marketing is a diagnostic foundation programme. This programme ensures that students have the necessary skill-set and knowledge to confidently apply for Degree programmes in the discipline of Fashion Design and Fashion Marketing and Branding. The aims of the course are: To offer a holistic introduction to Fashion Design and Marketing, combining technical expertise, industry awareness, design process understanding and visual communication skills. To provide basic 2D and 3D design skills: sketching, technical drawing, coloring, fabric handling, drafting, draping, sewing and finishing. To provide a sound knowledge base of concepts in Fashion Design, Fashion Marketing and Branding, Fashion Communication and Fashion Management. To provide the guidance to create a portfolio - suitable to apply for Bachelor of Arts programmes in Fashion-related disciplines - that shows creative research, wide cultural references, concept development, design development through mixed media work including digital work. To provide first-hand experience of the Fashion Industry through live projects with industry partners, participation in local and international competitions, industry visits and events.

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